Transportation - GILLARDEAU FOODTRUCK

GILLARDEAU FOODTRUCK

Peugeot Design Lab created a food truck for the luxury oyster farmer Gillardeau.

 

Véronique Gillardeau co-director of the company was extremely impressed by the design of the Peugeot ‘Le Bistrot du Lion’ Foodtruck.

 

“The design of the Peugeot Bistrot du Lion food truck, which I found out about soon after it was presented in April 2015, really impressed me. I wanted to be able to offer tasting sessions at markets with a ‘travelling shop’ that was stylish, modern and practical. Explaining our work to my customers has allowed me to continue trying new things”, said Véronique Gillardeau, co-director of the company.

 

At her request, Peugeot Design Lab designed an innovative travelling oyster bar. Equipped with a counter top and bar which slides out from the rear of a new Peugeot Expert, the Gillardeau food truck allows the oyster shucker to be closer to their customers.

 

The Peugeot Lab Design Team has designed a travelling oyster bar for Gillardeau, with the aim of creating a new and more personal customer experience. The shucker stands at the same level as their customers, who are able to watch him prepare their oysters just as they would in a sushi bar. Trained by a ‘Meilleur Ouvrier de France’ - a title won by French craftsmen at the top of their trade - the shucker has all their tools at their fingertips as they prepare the Gillardeau® oysters. Their custom built work surface remains spotless thanks to a hatch through which they can dispose of the shells.

 

Peugeot Design Lab has created a food truck which is as compact during transit as it is innovative in its design of the oyster bar, which folds out from the back of the vehicle. It can be set up by a single person in a matter of minutes. Created upon the new Peugeot Expert, it can be parked anywhere once the bar is folded away, with its 1.9m height and 4.96m length even giving it access into underground car parks. Designers have incorporated the sink, fridge, storage facilities, water heater and fold-out bar into the 5.8m3 usable volume.

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Designed by Pierre Gimbergues
Gautier Nevoret
Julia Kunkel
Mathilde Rollin
Raphaël De Macedo